Analytics
Performance across your CRM, website, and marketing
Live · Month to date
Business analytics
Pipeline value
$14.18M
+12.4%vs prior MTD
New leads
2
+24%vs prior period
Website visits
12,640
+8.2%Google Analytics
Closed revenue
$1.46M
-4%Won deals
CRM performance
Lead flow, pipeline health, and conversion across your funnel
Total leads
14
+18%all time
Active deals
11
+3in pipeline
Win rate
66.7%
+2.1ptclosed deals
Avg lead score
80
+4quality index
Avg deal size
$1.15M
+6%per lead
Pipeline by stage
14 leadsNew2 · $1.52M
Contacted3 · $5.77M
Qualified2 · $2.77M
Showing2 · $1.52M
Offer2 · $2.60M
Won2 · $1.46M
Lost1 · $480k
Lead sources
14 leadswebsite3 · 21%
referral3 · 21%
valuation2 · 14%
open-house2 · 14%
facebook1 · 7%
instagram1 · 7%
Website & Google Analytics
Traffic, engagement, and conversion across your web properties
Sessions
12,640
+8.2%unique visits
Page views
38,294
+11%all pages
Avg session
2m 41s
+12stime on site
Bounce rate
38.2%
-2.4ptlower is better
Visits & leads · last 7 days
Daily website sessions and captured leads
Visits Leads
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Traffic sources
12.6k visitsOrganic search4,820 · 38%
Direct2,410 · 19%
Referral1,890 · 15%
Paid (Google Ads)1,620 · 13%
Social1,140 · 9%
Email760 · 6%
Top performing pages
Sorted by views| Page | Views | Leads | Conv. rate |
|---|---|---|---|
| /listings/coral-gables-villa | 4,218 | 32 | 0.76% |
| /buyer-guide | 3,104 | 24 | 0.77% |
| / | 2,890 | 18 | 0.62% |
| /listings/pinecrest-magnet | 2,210 | 21 | 0.95% |
| /sell-your-home | 1,842 | 14 | 0.76% |
Campaigns & outreach
Email and SMS campaign performance, engagement, and attributed revenue
Messages sent
4,164
+12%across 3 campaigns
Open rate
41.3%
+3.2ptindustry avg 28%
Click rate
12.4%
+1.8ptlink clicks
Attributed revenue
$592k
+22%closed from campaigns
Campaign performance
| Campaign | Sent | Open | Click | Leads | Revenue |
|---|---|---|---|---|---|
| Spring Buyer Reactivation | 1,240 | 42.0% | 11.0% | 28 | $184k |
| Pinecrest VIP Open House | 820 | 51.0% | 18.0% | 41 | $312k |
| Cold Lead Warmup | 2,104 | 31.0% | 7.0% | 19 | $96k |
Inbox & agent activity
Response times, conversations handled, and outreach volume
Conversations
284
+18this period
Avg first reply
14m
-3mfaster is better
Calls logged
142
+9%outbound + inbound
Meetings booked
38
+5calendar synced
SEO & organic search
Keyword rankings, organic clicks, and search visibility
Organic clicks
4,820
+14%from Google
Impressions
184k
+22%search results
Avg position
8.4
-1.2lower is better
Tracked keywords
142
+12ranking pages